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Pant suits and party hats - What it takes to balance a life and work in the Accelerated Age

March 24, 2015 at 2:45pm by john st.

We’ve all heard the clichés a million times about working hard and playing hard and balancing a work life and social life. But given the rapid speed at which our world changes and evolves and the expectations to keep up in both, how do you tread the fine line?

What does it take to be a successful employee in the Accelerated Age while cultivating a balanced life for ourselves?


This thinking of “anything, anytime, anywhere” doesn’t seem to be limited to the way consumers are thinking in terms of content in the accelerated age. It’s a philosophy that surrounds our work life as well. We’re so easily accessible no matter where we are that the official ‘quitting time’ is a relic of the past. And with the blurring of when we’re officially off the clock, it’s up to each of us as individuals to set the parameters of when we’re available and when we’re not, which is often times harder than it sounds.


As someone who has navigated the beginning three stages of a career in account services, I’ve found that being successful relies heavily on being able to adapt and evolve and knowing when to make sacrifices and when it’s okay to push back and turn off. This can be especially difficult in the important first years when you’re looking to prove yourself as an employee and tackle everything that’s thrown at you all with a ‘Bring It On!” attitude. Through my experience, I’ve shared my top three points that have helped with carving out my own ‘work/life balance’.


1. Make time for yourself!

Self explanatory I think. Push and push to make time to do what you need to do and what you want to do. If you don’t stop and set it aside you’ll have many days where you blink and the day is done. Stop. Figure out the time you need. Repeat.


2. Inject as much fun into your work day as possible in the smallest ways

Trying to find the little things in each day that make you smile, laugh, or land in a more positive space can change the perspective on a day when you look back at the end of it.


3. Have the ‘what do you even do in advertising anyways!?’ friend

This can be a huge saving grace. Having at the very least one person in your life you can talk to who isn’t connected to the world of marketing and advertising in any way is key to realizing how trivial some issues may be when compared to their day to day.


It’s a delicate balance everyone is constantly looking to fine tune throughout their career. It get’s shockingly easy after a while to get caught up in the hustle of agency life, so having your own set of non-negotiables is key to navigating life in the Accelerated Age.


Blog post written by Kendal Saby, Account Services


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On the blog of john you’ll find short articles written by our people. It will include thoughts and opinions on advertising, brand strategy, planning, digital, social media, design, careers, pop culture and relevant trends.